Automobile Design Graphics

In the automobile’s infancy, the biggest hurdle for the burgeoning industry wasn’t necessarily designing and building cars, but creating a demand for them. Thus began the art of automobile advertising. The manufacturers that have survived to today, realized early on that the key to success wasn’t necessarily about the product you build, but the lifestyle you can create around it. Those early ads and brochures are the subject of Automobile Design Graphics, a multilingual Must Read assembled by Jim Heinmann, Steven Heller, and Jim Donnelly. Unlike the photography-based ads of today, these were true works of art; and there are hundreds of them here in this high quality hardback, for you to enjoy.   

Nguồn: www.motorweek.org